Monday, December 13, 2004

MAKING A POOR FIST OF JOURNALISM



Most journalists who started out in local radio or newspapers have done it at some point in their career.

A wildly overwritten press release from a PR agency arrives on the fax machine. Normally, you'd file it straight in the waste paper basket. But on a slow news day, when you're scratching around for something to fill the bulletin with, you decide to turn the shoddy release into 20 seconds of copy.

That appears to be exactly what's happened in this audio clip, which is causing much pre-Christmas mirth as it does the rounds of the newsroom.

It allegedly resulted from a spoof press release which was sent out as a joke but was taken seriously and written up as a news story by the top news team on "Winchester This Morning."

I can't vouch for its authenticity.

4 Comments:

Anonymous Anonymous said...

Mr. Blogger, is that chicken a rooster or a hen? Can't tell the difference. But it's certainly not a domestic one; it looks like a wild chick.

9:15 PM  
Blogger Dio Bach said...

Next week, we will tossing the turkey, in preparation for Christmas lunch... :D

Excellent - the peeps over at b3ta.com have done similar press fooling antics in the past. I remember something of a child's painting contest won with a very childlike version of the Goatse man and some superhero shenanigans in some middle England town.

I wonder how many of them have gone out on the beeb's services?

10:38 PM  
Blogger Medya said...

Northen Iraq?

thats an offesive phrase.
look at : www.northerniraq.info

11:01 PM  
Anonymous Anonymous said...

Thank you. That is the funniest thing I've heard in months.

pieman
www.noodlepie.com

2:21 AM  

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